Why Is My Home Not Being Shown Multiple Times Per Week?
As I have daily conversations with my Seller’s, as well as speak with other real estate professionals, and it is a continuing education class for Seller’s in the current market. Long gone are the multiple offers, offers over list price and no contingencies. In fact, gone are multiple showings in a day!
When Seller’s ask me, “Why is my home not being shown multiple times per week?” I have to remind and educate them that the real estate market in Atlanta (and pretty much every city from people I talk to) has made a dramatic shift. It’s not that Buyer’s don’t want to buy a home…it’s that many Buyers have been priced out of the market completely by the sharp rise in interest rates.
This dramatic rise in interest rates can do a number of things to a buyer: 1) They can no longer afford the mortgage payment on the price point they were looking; 2) They are having to look at less expensive homes to meet their mortgage budget (hence not looking at yours?) or; 3) have left the market completely. Other buyers, while they may still be able to afford the payment at a higher interest rate, have chosen to move to the sidelines while they see what happens to the economy.
The increase in interest rates is directly related to the number of times your home is being shown. And unless you have priced it below market value….yes…I said BELOW market value, it may be on the market for sometime before it sells. While we certainly have not shifted 100% from a crazy Seller’s market where we were last year or even at the beginning of this year, Buyers are looking for homes that the Seller is showing their willingness to price it such that it is a great value to the buyer.
As a listing agent, I can work to market your home in numerous ways. If your home is vacant, we can increase the amount of virtual staging we do in each room to help show the home in a better way. We reach out to agents in our marketplace that we know list and sell homes in the area to confirm they have seen your listing, and if they have any buyers that might be interested. But even with these efforts, when you have a reduced buyer pool to draw from, it’s going to take more than 3 days to sell your home. It is now quite common to see homes on the market for 60-90 days and even longer.
Some Seller’s are showing their frustration by taking their home off the market. I had one Seller say, ” I’ll put it back on after the holidays when the market has improved.” Well, I don’t have THAT crystal ball, but if there are buyers out during the holidays, they most likely are strong buyers that ARE qualified, and you could miss that opportunity.
I can talk to you and tell you about the market, but numbers don’t lie….as this statement about the volume of mortgages clearly says: